Elazar was launched in 2004 by Chaim Siegel and has served famous hedge fund clientele who demand a keen understanding of drivers of individual companies and financial markets. Chaim twice worked for renowned trader Steve Cohen of then-SAC Capital (now Point72). He was also a partner at JLF Asset Management which was funded by George Soros. Previously he was one of seven analysts on a $13B mutual fund at Morgan Stanley Asset Management. Elazar Advisors publishes its research into the Reuters/Refinitiv Institutional Platform and Factset where Elazar's earnings estimates are factored into the Street earnings numbers.  Elazar's research is used regularly by fundamental and algorithmic traders and investors at some of the largest mutual fund and hedge fund managers in the world. Chaim has been a 5-Star top ranked analyst in Tesla and other big cap tech companies. Try us with a  free trial here . All investments have many risks and can lose principal in the short and l

Did Buffett Just Compare Apple To BlackBerry? Uh Oh

Apple stock (NASDAQ:AAPL) was up almost four percent on Friday due in part to Berkshire Hathaway revealing a big stake in Apple shares. But one thing he said bothered us.

Blackberry 10 Years Ago?

Did Warren Buffett just compare Apple to Blackberry?  Here's what he said.

"The idea that you're going to spend loads of time trying to guess how many iPhone Xs are going to be sold in a three-month period totally misses the point.  It's like worrying about the number of BlackBerrys 10 years ago."

Uh, did I hear that right? Nobody caught that?

Please pull up a chart of BlackBerry 10 years ago and see if anything jumps out at you.

Here you go.

BB stock chart
BlackBerry 10 years ago traded at about $140. Now it trades at about $10.

BlackBerry was run over by competitors in that time frame including Apple.  Now Apple faces multiple competitors namely in Asia where business has been most competitive.

If you were an investor in BlackBerry 10 years ago should you have been paying attention to the three month numbers?

I say we should always care how a company does on their quarterly report cards. We of course always need to put that in perspective with the company's expectations, strategy and competitive landscape.

Those who didn't pay attention to Blackberry's sales slide 10 years ago had to carry a big loss.

Warren Buffett is, without a doubt, one of the best investors ever to live. He has himself shied away from tech stocks.  Business dynamics change rapidly in tech with new entrants and new technologies.

I hope for Apple that Buffett's 10 year BlackBerry comment wasn't a bad omen.  Looking at the BlackBerry chart though makes me want to watch Apple's quarterly results even closer.


All investments have many risks and can lose principal in the short and long term. The information provided is for information purposes only and can be wrong. By reading this you agree, understand and accept that you take upon yourself all responsibility for all of your investment decisions and to do your own work and hold Elazar Advisors, LLC, and their related parties harmless. Model portfolio trades and positions are hypothetical to be used for directional analysis and ratings purposes. Elazar and its employees do not take individual stock positions to avoid front running and other potential customer related issues.

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